Our crowdfunding campaign exceeds the target of half a million pounds in the first hours and continues adding up

Objective fulfilled! The success could not have been greater. Just a few hours after we started our second crowdfunding campaign, the goal we had of getting 500,000 pounds was exceeded by an investment of more than 200 investors. 

The first ones to invest were our unconditional fans, the business angels and investors who trust us and who have seen us achieved our KPIs over the years. However, a few hours later the campaign had already awakened the interest of new investors who completed our target of 500 thousand pounds on the first day of the campaign.

We have 23 days ahead of the campaign and we have already generated 609,370 pounds from more than 200 investors. You can see the last minute info on our campaign’s site.

This is the second time that we have been campaigning in Crowdcube, a reputed crowdfunding platform in the United Kingdom, in which we obtained in 2016 more than 700 thousand pounds of financing that were decisive in developing the product we have today.

On this occasion we are more experienced entrepreneurs and we are older. We have gone to Crowdcube with results of what we envisioned two years ago. All our KPIs are fulfilled with a great userbase, a high retention rate and with an app that already monetizes. As many investors will know, there is no better cover letter before a funding round.


Crowdcube is not the only source of investment we have planned for this year, as we have partnered with Series A Venture Capitals for €2 million and we have been backed by more than 500 investors.

Our story has a very happy present so you might wonder how we got here and what we are going to do from now on. Let us tell you this briefly:


Wave Application is a free app that helps people to meet by spotting each other on a private map in real time, through a sophisticated system of geolocation. We commercialized the app for iOS and Android in 2015 and since then we have improved the accuracy of the application and incorporated new decisive features to stand out among our competitors, such as:

  • Group maps to see all of our friends simultaneously, set a meeting point and see where the others are. 
  • The possibility to set a meeting point on the map and see how to get there and how long it takes us (ETA).
  • Full chat to type, speak and send images.
  • Duration of the session for each taste: limited and unlimited waves.
  • Technology in real time, which adapts to the pace of each user.
  • Intuitive UX design. Easy to use, pleasant and functional.
  • Safety technology. All the information is encrypted and users need to give permissions every time they open a shared map with others.

These core features have allowed us to grow our user base from 3.5 million in 2016 to more than 11 million today and to achieve a retention rate of 80 percent.

And will you say if the application is free, how do you earn money out of it? Two years ago, we did not worry about that. We wanted to follow an American model and validate our idea, to show that people loved it and that it was worth it. Today our user base has allowed us to have a very good technology that we can adapt to other companies and an excellent platform to display non intrusive ads.

Follow us in this incredible journey. Best!



Wave brings your family together in Christmas

Christmas is just around the corner and there are only a few days left to meet the commitments of the season: company dinners, Christmas lunches with different groups of friends, nights out with friends, family visits and of course, searching for the last gifts.

Meeting with friends or relatives among the crowd is many times difficult, therefore the technology of Wave is a solution to facilitate the meetings by enabling two or more people to share their live location on a private map. They can also set a meeting point and chat. Wave is available for free for iOS and Android.

How does it work? Wave uses notifications to ask users for permission, once they accept it a map is displayed spotting each member moving in real time, as they do in real life.

“Wave is the easiest way to find your friends among the crowd, allowing two or more people to share their real time location on a private map. Each session has a limited duration, from 15 minutes up to 8 hours. The accuracy of Wave makes it possible to find clearly the contacts even in the busiest streets, “says co-founder and CEO Manuel De la Esperanza.

Wave is a geolocation tool that includes a chat and it is a complete way to organize the hangouts. To open a map you can select a contact or open a group with several members, choose for how long you want to share the location and send the request. When the others accept it, a session will be opened locating users in real time.

Group maps are very popular, since it is more useful to have an idea of ​​where the others are, to see who is late, who is already in the restaurant or ir they are changing the destination. That makes the experience more interactive” , says De la Esperanza.

Safety on the road

Navigation gps, drive app, safe drive

In Christmas, the use of the car fires and increases and this year is expected that 97,4 million people will drive during the Christmas weekend in the US, according to a study from AA launched this week.

“We created Wave from a situation where we waited for a colleague to work for a meeting and as he was driving on the motorcycle we did not know how much it would take him to arrive or whether he was fine. It was a very frustrating moment in which we understood that there was no simple, private and precise solution to meet with friends, colleagues or relatives, “says De La Esperanza.

Wave already has more than 11 million users around the world and has provided millions of encounters. All this has been thanks to you and your comments in which you have guided us towards the path of success. Thank you very much. We wish you a very happy Christmas!

Friends together

We listened to you, here’s what’s new

At Wave Let’s Meet App we have been working very hard over the last few months to improve even more our new version 3.0. which was totally redesigned and launched last May, into a complete communication experience between your friends or family and you. So, we are very proud to announce that we bring you the best Wave update, already available for free on iTunes and Google Play.

We have worked over some of the suggestions that you have been sending us lately: it is a version thought by you and made for you, taking in consideration your initiatives. It has three fundamental pillars: a significant increase in the speed of loading the position of the users on the map, a greater precision and millimeter in the positioning of the users and a new chat to send voice messages and pictures.

Full chat: send audios and images

You can now send voice messages to your contacts when you are walking and you prefer talking instead of texting, when you are busy or when they just want to have a conversation.

The new integration also includes the option of sharing images, an essential feature since Wave is a really popular app for traveling in group. In addition to being connected to a private map, you can send pictures of the trip or whatever you want.

To use these new features, open Wave and select a contact or a group of several, below you will see the chat to write with two new icons. To send voice messages, press the microphone icon while speaking and release it when you are finished. To share images, click on the attach files button and you will get two options, to make a photo or to look for one in the gallery.

With this update Wave brings you a more creative way of communicating with your contacts at any time, even if you have not opened a session.

Higher performance, more accuracy

Real time maps will now load your position on the map even faster.  We probably have the best real time location sharing service of the world, making possible for you to feel connected even if you are in the middle of nowhere, or find your friends in the crowdest space possible.  

What do you think? Update yours now and let us know.

Work – Life Balance

Leaving the work on time or respecting traditional working hours is not very common in a startup. The work swing can be abysmal from week to week and you need to spend more or less hours depending on each project.

Working from home and being flexible with schedules is just another way to work. At Wave we are seeing that is possible to balance a very demanding work with a satisfying personal life.This is how we roll at Wave:

Work flexible, but respect other lifestyles

Generally all the teams coordinate more or less their working hours with their department. Some have children and prefer to work early in the morning and some are very awake late at night, however, we all work simultaneously during the day.

We don’t call, we don’t send mails, we don’t text: we Slack. It is an interactive application in which you can create various groups of chat with your workmates. In that way each conversation is very well classified, and earlier comments can easily be found. It also enables you to share documents and make video calls between members of the office, so we always have the information we need easily. Slack is one of the fastest growing start ups but there are other similar apps in the market, too.

Teams communicate between them

We think that the key to a successful team is to communicate effectively. In a startup it is always very enriching to connect with other departments, for example our developers know how the brand is marketed and the marketing team knows the new features that the product department is developing. In this way every team member can have an opinion and most of all learn about a specific subject no matter if it’s not his/her core business.

Call at any time you need

Quick calls,  videos and chats are always on hand when working from home. It is important to communicate with the colleagues in the fastest possible way even if the teams are not physically in the same place. We are always connected so we can post an idea at night and let others read it in the morning.

Weekly meetings points in the office

The office is not just a meeting point to discuss about processes and tasks, it is also a space where the team can have a glimpse of what others are doing and get involved in the core of the company. It is a time to have fun, relax and get to know each other, which is extremely important for remote workers as they could feel they are part of something great.

For us it is a weekly reference in which we can meet with our business partners, talk with the colleagues and above all to see what other departments are up to. Most of us meet once a week in the office, and the laughs can be heard a long before entering the building.

Is not for everyone

Working from home is quite a challenge, though. It is a decentralised model in which each worker establishes their schedules and tasks autonomously and shares with others their results and concerns. It’s not for everyone, it takes an extremely proactive person to be able to work this way. Nobody is evaluated by the hours they spend in front of the screen but by the results.

Friends resting in a forest doing outdoor sports with an app Wave Application

Choose the way you Wave – this is what our super Wavers tell us

Did you know that people have had more than 260 million of Wave sessions worldwide to interact with their friends, family and co-workers?

Technology is developing continuously new ways to connect with each other online, however, it’s good to have tools to use on daily basis, when we need to meet someone on the go in real life, too. Using real-time location it is easier than ever to find our people in crowded places. We can send a request to share the location with our friends, wait until they accept it and then view them on a map. If needed, we can set a meeting point and arrive easily.

Thousands of unforgettable moments are produced every day in city centres, busy streets, concerts or natural landscapes. Wave has made possible more than 60 millions of meetings in just over two years of life. And the ones left? Countless. We want to share with you some of the stories from our users that find Wave useful for their daily routine.

A ‘safety belt’ for outdoor sports

Girl in a mountain

Joanna, 32, is a French teacher and climbs mounts and risks during the weekends around Albertville. The sportswoman knows every risk and every peak of the Eastern French geography. She has been doing it for a while, since she met some friends on social networks that share the same interests. She knows it is as funny as risky so she needs a good technology to ensure her safety by allowing other friends to see their location and find her fast if she needs. “You know, in the mountains there are not street signals, numbers or things that can you name when you are lost, so I need a precise real time technology that allows others and myself to find the rest of the group using sharing location”, she explained us.

“You never know what could happen to you up there, away from the eyes of the people. Although we climb in big groups, we usually break up into small ones”, admitted Joanna. “Two months ago I sprained my ankle and I had to wait alone for my teammates to help me get down the peak. Actually, I did not even have to pick up the cell phone, my colleagues opened the wave we have in group and immediately knew where I was on the map in real time”; she told us. “It was hard enough to think of getting down to even get worried about being lost”, she joked.

A beer out in a massive city

Jerry is a 48 year old engineer who lives in Bogotá, Colombia. He changed his city- Iowa-  for love and lives happily in Colombia for a year with his wife, Daniela and his daughter, Flora. “Coming to live in Latin America was the best decision of my life and as time pass by, I feel more integrated in the culture of the country”, said Jerry. “Everything here is very colourful, the people are very friendly, but the city is one authentic odyssey”, admitted.

Bogota, with 8 million inhabitants, is a gigantic city divided into districts not very organised, with a large amount of daily traffic and a continuous traffic jams at all hours. “When I landed here I needed a tool that I can use daily to be connected with my people and help me understand this massive city.  A colleague told me about Wave Application, a location – sharing app that connects me with my family, workmates and friends in real time only when I need to. When I go for a beer with my friends – that happens every week – or I eat out after work with my wife and her friends, I send them a request for 30 minutes, they accept it and we can see each other in real time on a private map. In addition, while I walk I chat and watch the streets they take, so I Iearn several routes to arrive that I know are good”, he said.

Work easier with people around

Kareem is a 24 years old tour guide who lives in Goa, India, one of the most touristic places in Asia and a place of concentration of its customers. “I live in Goa because I speak several languages ​​and I can work of what I like, that is introducing the Indian culture, History and nature to others” Kareem explained to us. In a city like this it is usual to see the guides carrying bright posters for the group to follow.

However, it is a very inefficient way to lead because the city is full of street markets, food markets and long and crowded streets. “This way or working does not allow tourists to have freedom; they have to follow me all the time, even if they are tired or hungry” thought Kareem. “That’s why I started searching for a tool that would allow me to share my location with my customers only for a few hours and use technology to work better”, he said.

“Wave Application makes my life a lot easier because I create with my clients the previous night groups in just 10 seconds and the next day we can all meet at the meeting point that I put in. This allows me to do my job without annoying my clients. Usually the young people take some free time during the tour to drink something with their friends and the oldest tourists go to buy souvenirs” he laught. “However, when I call the chat, everyone goes to the meeting point that I set without getting lost and without being exasperated” explained Kareem.

Would you like to be portrayed too on our stories? Please, drop us a line or send us an email!

Groups: the location – sharing feature made real

Sharing the location is a trend and people are more and more willing to share their location privately with their friends whenever they are meeting in crowded places. Recently, the biggest social networks have launched timid features of location, but have forgotten a very important issue: people usually go out in groups!

Wave application was born in 2013 to precisely offer something that nobody had seen before: the option to open groups with friends to share their location and set a meeting point. It can be used in any city in the world, concerts or festivals. Sharing the location in a group is one more way to be connected with whoever you want and only when you want. So far, we have facilitated more than 260 millions of sessions and 60 millions of waves between friends, family members or work colleagues and we have not stopped growing to reach almost 8 millions of users.

The feature

Find friends app wave application meet app
Wave Application

To see how group location works, you can go to the menu and select “create a group”, then add directly all members you want and select the period of time for the wave. Our most common wave lasts 15 minutes, however you can set up one for 30 minutes, one hour, 2 hours and so on, up to 8 hours. The latest one is very useful for those travelling, doing sports outdoors or driving home safely without getting disturbed by using the smartphone.

Once the group is created a request will be sent automatically to each contact and you are all set up! When the requests are accepted a map will be displayed with each contact so you can have a better insight of where are specifically each one and they can see where are you too. That way nobody gets lost and annoyed of waiting. All of you can gather directly no matter in which city you are and how well (or badly 😉 )  you know the streets.

When the time selected expires nobody will be able to share their location anymore, unless they open a new one. Privacy is our core value as we believe location is something personal that should be shared only when needed and not at all times. As users we know that we should be the ones to control tech to make our life easier and avoid being controlled by tech and third parties.

Why groups

Groups are created to fulfil daily situations in which people meet up with friends or more people, change the place to stay, meet in crowded places or simply don´t know the city and how to get there.

Here at Wave we firmly believe that our 60 million of Waves created by our almost 8 millions of users are a sign that we are revolutionising the way people interact by displaying our native technology in real time. This tech is built specifically to provide the best design and solution for people’s lives and with the passion of doing it better and more precise than any other location service.

Friends together sefie

From B2C to H2H: Are the brands you love “humanized”?

At Wave Application we love robots, however, we ran away from automatised marketing to interact with people. From the very beginning (2014), we have focused on learning from our users, from what they say they need and based on that, we have built a product that is changing the way millions of people find each other daily in more than 150 countries.  

Marketers are living a golden era where technology offers us new techniques to optimize work and measure almost anything: behaviour, sales, downloads or tweets just to name but a few. This is what we call Business to Consumer Marketing. As a result of this approach, we have generic landing pages, massive promotions, flat communication on social media and with little interaction.

A few years ago and since new technologies are giving users more power to say out loud their opinions and take decisions, some of the companies, like us, are looking for new ways to interact in a friendlier way. This is what we call Human to Human marketing, H2H, a concept that makes clear that communicating with our users and understanding their feelings is essential to create an amazing product.

At Wave we have built our application based on our users’ feedback, we have developed features to improve our user experience and we enjoy talking to them day and night. Really! And it’s giving the results we were looking for! So, how can you implement H2H marketing? We listed down a couple of tips:

First listen

There are loads of tools that allow you to be all ears. You can use Facebook and Twitter scanning technologies, ask people via polls which are the things they like/dislike when they are about to use a product. After that you can start building your product or giving it a new approach that makes it unique, cool and useful.

Be empathetic

Are you up to date of what your customers think? Do you share the same values? Great! Then use some of them to reach out. Some brands have positioned themselves directly against Trump’s measures, such as Starbucks, that offered 10k job positions worldwide to Syrian refugees. It does not need to be a political issue, just find something that really connects you with your audience.

Connect people

Connecting with people is the greatest and the most rewarding part of marketing. We love the fact that our wavers send us images from their vacations using Wave, they write comments, private messages, posts on Twitter or Facebook, questions/doubts and of course, they like the original contents that we create for each one of them. We treasure those pieces of communication, because being an app that has heavy traffic of daily active users all over the world, those are the rare moments when we can truly enjoy almost real-time interaction.

Be inspirational

We are constantly seeking to improve the quality of our lives and take countless of decisions in order to do so. We download dating apps to find the love of our life, we download sport apps to get fit for the summer and we download language apps to have more knowledge.

If your product is great, it can be used for great things. At Wave we believe in the real moments: in making memories with our loved ones. We don’t want people to stare at their mobile phones; we want them to forget about digital relationships, arrive sooner and have the time of their lives. Need some ideas? To elevate yourself, take a quick look at the latest ads campaigns of Under Armour.

Tell a story about yourself

Stand up and speak out – tell the world what makes you different. The stage is for everyone. You can watch on this link one of our pitches from the last summer.

How are you applying Human To Human Marketing? Drop us a line and tell us your ideas!